Behavioral finance investors, corporations, and markets

상세정보

자료유형	단행본
서명/저자사항	Behavioral finance : investors, corporations, and markets/ H. Kent Baker and John R. Nofsinger, editors.
개인저자	Baker, H. Kent (Harold Kent), 1944-. Nofsinger, John R.
발행사항	Hoboken, N.J.: Wiley, 2010.
형태사항	ix, 757 p.: ill.; 26 cm.
총서사항	The Robert W. Kolb series in finance
ISBN	9780470499115 (Hardcover):
일반주기	Includes index.
내용주기	Behavioral finance : an overview / Kent H. Baker, John R. Nofsinger -- Traditional versus behavioral finance / Robert J. Bloomfield -- Behavioral finance : application and pedagogy in business education and training / Rassoul Yazdipour, James A. Howard -- Heuristics (rules of thumb) / Hugh Schwartz -- Neuroeconomics and neurofinance / Richard L. Peterson -- Emotional finance / Richard J. Taffler, David A. Tuckett -- Experimental finance / Robert J. Bloomfield, Alyssa Anderson -- The psychology of risk and uncertainty / Victor Ricciardi.
일반주제명	Investments -- Psychological aspects. Investments -- Decision making. Finance -- Psychological aspects.
분류기호(DDC)	336.2019
언어	영어