Lies We Live By [electronic resource] : Defeating Doubletalk and Deception in Advertising, Politics, and the Media

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자료유형	단행본
서명/저자사항	Lies We Live By [electronic resource]: Defeating Doubletalk and Deception in Advertising, Politics, and the Media / Carl Hausman.
개인저자	Hausman, Carl.
발행사항	New York: Routledge, 2014.
형태사항	1 online resource (240 pages).
기타형태 저록	Print version: Hausman, Carl. Lies We Live By. New York : Routledge, 2014 0415922801
ISBN	9781136684739 1136684735
내용주기	Cover; Half Title; Title Page; Copyright Page; Table of Contents; Acknowledgments; Introduction; 1 Term Warfare: How to Lie with Words; 2 Damn the Statistics: How to Lie with Numbers; 3 Seeing Is Believing? Don't You Believe It! How to Lie with Images; 4 I'm from the Government and I'm Here to Confuse You; 5 I Lie, Therefore I Am: The Existentially Ambiguous Image in Politics; 6 The Vying Game: Cooking the Books in College Rankings; 7 The Veiled Variable Rides Again: Tricks of the Trade in Financial Institutions; 8 There's a Special on Fine Print in Aisle 9: The Tricky Business of Retailing; 9 Driven to Distraction: How Car Retailers Confuse the Consumer10 Reach out and Confuse Someone: Baffle-Gab on the Phone Line; 11 You May Already Be a Sucker! Misrepresentation by Mail; 12 Brave New Bamboozle: Tricky Business over the Internet; 13 Reality (Sound)bites: How Made-for-Media Pseudo-Events Distort Our View of the World; Ten Lists of Ten Guidelines for Becoming a Better Consumer of Information; How and Where to Complain: A Resource Guide for Consumers; Index.
요약	First Published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.
일반주제명	Deception. Truthfulness and falsehood. BUSINESS & ECONOMICS --Advertising & Promotion.
분류기호(DDC)	659.13
언어	영어
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