| LDR | | 00865camuu2200277 a 4500 |
| 001 | | 000013205190 |
| 005 | | 20070125150034 |
| 008 | | 030905s2004 njua 000 0 eng |
| 010 | |
▼a 2003065003 |
| 020 | |
▼a 0471446386 (pbk.: alk. paper) |
| 035 | |
▼a (KERIS)BIB000009593336 |
| 040 | |
▼a DLC
▼c DLC
▼d IG#
▼d UKM
▼d HYUC
▼d 211062
▼d 224010 |
| 043 | |
▼a n-us--- |
| 050 | 00 |
▼a HF5415.1
▼b .H37 2004 |
| 082 | 00 |
▼a 658.800973
▼2 20 |
| 090 | |
▼a 658.800973
▼b H33mw9 |
| 093 | 1 |
▼a 882545 |
| 100 | 1 |
▼a Hartley, Robert F.,
▼d 1927-. |
| 245 | 10 |
▼a Marketing mistakes and successes/
▼c Robert F. Hartley. |
| 250 | |
▼a 9th ed. |
| 260 | |
▼a Hoboken, NJ:
▼b Wiley,
▼c 2004. |
| 300 | |
▼a viii, 360 p.:
▼b ill.;
▼c 23 cm. |
| 504 | |
▼a Includes bibliographical references. |
| 650 | 0 |
▼a Marketing
▼z United States
▼v Case studies. |
| 950 | 0 |
▼b $59.95 |